Guides
3 June 2025

Hi there! Push.House here. The success of your ad campaign often depends on how well you manage your blacklist—a list of websites where showing your ads is undesirable. Poorly built blacklists can lead to wasted budgets, missed target audiences, and a drop in overall performance. In this article, we’ll break down the most common mistakes […]

Guides
21 March 2025

Hey there! Push.House here!   What do you think is the most important metric for evaluating the effectiveness of your ad campaigns? There’s no single correct answer. Some might say CTR, others focus on ROI, while some monitors click volume over time. But among all the key metrics that impact your campaign’s success, there’s one that […]