Optimizing Your Campaigns: A Guide to Using Automated Rules in Push.House
Hey! Push.House here
Automation isn’t just a buzzword in affiliate marketing — it’s a practical tool for anyone who wants to get the most out of their ad spend. At Push.House, we’ve built an automated rules system designed to help you optimize your campaigns without constant manual management. Let’s break down how to use it to your advantage.
What Are Automated Rules — and Why Should You Care?
Automated rules are algorithms that monitor your campaign performance and make changes based on Rules you define.
For example, you can set a rule that lowers your bid if your CR drops below a certain threshold — or automatically blocks a traffic source that’s draining your budget.
Why it matters:
- Saves time on manual analysis
- Reacts instantly to dips in performance
- Gives you 24/7 budget control without micromanagement
Where Can You Apply Automated Rules?
Push.House lets you apply rules at three levels:
- Campaign level – Adjust bids or pause the campaign entirely if it’s underperforming
- Source level – Change bid, whitelist/blacklist sources
- Feed level – Modify bids or completely disable a feed
This kind of granular control lets you fine-tune your optimization and get the most out of every dollar spent.
What Can You Track?
The system monitors 10+ key metrics, including:
- Impressions
- Clicks
- Leads
- Expenses
- Revenue
- Cost per lead
- CR (Conversion Rate), CTR, ROI
- Profit
- Winrate
You can set target values as fixed numbers or percentage ranges, and define your analysis schedule — anywhere from 30 minutes to 7 days. That means your rules can flex to match your strategy.
Pro Tips for Using Auto Rules
- Start simple. Don’t overload the system with tons of rules at once.
- Test on individual campaigns before scaling across your account.
- Adjust your update frequency. Stats update automatically, but you can control how often — from every 30 minutes up to every 24 hours.
- Use the “Network Volume” tab to check minimum recommended CPCs so you don’t accidentally overspend.
Who Should Use Automated Rules?
Honestly — everyone:
- Beginners who are still learning how to manage traffic and build a strategy
- Experienced affiliates juggling dozens of campaigns and limited time
- Teams who want to standardize optimization across accounts and reduce human error
Conclusion
The automated rules tool in Push.House is a must-have for anyone who wants to streamline their campaign management and boost ROI. Smart rule setups = lower ad spend, higher earnings, and more time to focus on strategy instead of manually cleaning up poor-performing sources.
If you haven’t tried this feature yet — now’s the perfect time to start.
